What is DRM, and why does content you bought disappear?
Digital rights management is technology restricting how digital content can be used, copied and accessed. Its existence is why "buying" digital content frequently does not mean what the button says.
How it works. Content is encrypted, and playing it requires a licence obtained from the seller's servers — typically checked at playback or periodically. The licence, not the file, is what grants access.
Common implementations: Widevine, PlayReady and FairPlay for streaming video; Adobe DRM for ebooks; and the systems built into games platforms.
Why content disappears:
Licensing expiry. This is the most common cause. A streaming service licensed a film for a period; when the period ends the content is removed, regardless of whether you "bought" it through that platform.
Platform closure. If the company shuts the service down, the licence servers go with it. The encrypted files may still be on your device and are unplayable, because nothing can issue the key. This has happened repeatedly — several ebook and video stores have closed, with varying degrees of compensation.
Rights disputes between the platform and the rights holder.
Account issues, including closure or a region change.
The legal position, which surprises people. Terms of service for most digital stores grant a licence to access, not ownership of a copy — despite an interface saying "Buy". Regulators have taken an interest in this mismatch, and some jurisdictions now require clearer labelling, with California legislating specifically against advertising digital goods as purchased where access can be revoked.
The criticisms:
It fails at its stated purpose. Determined copying happens regardless, so the restrictions are felt principally by paying customers.
It breaks legitimate uses — format shifting, accessibility tools, archiving, and lending.
Preservation. DRM content cannot be reliably archived, which is a genuine cultural problem.
Circumvention is separately unlawful in many jurisdictions, even for lawful purposes.
DRM-free options exist, and are worth preferring where available.